Best white label CRM for agencies: five platforms you can rebrand

Best white label CRM: the five at a glance

The best white label CRM for an agency that resells a full CRM with texting and calling under its own brand is GoHighLevel (also written HighLevel) on its Agency Pro plan: $497 a month, billed monthly, or $4,970 a year, billed annually, as read on 6 October 2026. DashClicks, Vendasta, SuiteDash and systeme.io each fit a different kind of agency.

Vendasta's figure is a minimum monthly spend on products, not a subscription, so it is not a like-for-like price. GoHighLevel's pricing page offers a 14-day free trial on any plan, though an older help article says Agency Pro has none; HighLevel's CRM page says a credit card is required and you are charged automatically when the trial ends unless you cancel.

GoHighLevel for reselling a full CRM under your brand

Agency Pro is the plan that lists SaaS Mode, which HighLevel describes as turning the platform into software you sell, with a client account created for each buyer. That account is a sub-account, one client's workspace, which HighLevel also calls a location. Agency Pro also lists rebilling, which passes phone and email usage costs on to a client, with a markup.

Per HighLevel's pricing guide, texts and calls are billed by use from a prepaid Agency Wallet on top of the plan.

White-label resale needs Agency Pro. HighLevel's CRM page says that on that plan you can fully white-label with your own logo, domain and pricing, and an upgrade article dated October 2025 marks white-labeling as absent on Starter, $97 a month, billed monthly. GoHighLevel white label covers the web app and the reseller terms.

Vendasta and DashClicks for agencies that resell services

Vendasta Starter is a $0 subscription with a $99 monthly minimum of wholesale products and services, billed monthly, and it is co-branded with Vendasta. The white-label client portal appears on Professional, a $499 monthly minimum, billed monthly, on a 1-year contract.

DashClicks lists one software plan, DashClicks Pro at $199 a month, billed monthly, with unlimited users and sub-accounts and all apps and features marked white-labeled. Its fulfillment center, where services are bought for your own business or resold, has free access with no software subscription, and you pay only for the services you use.

systeme.io and SuiteDash for a lower entry price

systeme.io has a Free plan at $0, with no credit card, and Startup at $17 a month, billed monthly. systeme.io's white label page says white label is included on every plan at no extra cost, while its pricing FAQ tells agencies to contact the team for white label pricing, so confirm the price in writing. Its white label page says two-way SMS conversations are not offered yet.

SuiteDash's help center lists Start at $19 monthly, in an article dated December 19, 2025, and puts its white-label unlock, a custom URL and login, on that plan. Its white-label app is installed from your own site, not from the Apple and Google stores. Every SuiteDash customer starts on a free trial of its top plan, Pinnacle, and no length is stated.

How to choose by the work you sell

• GoHighLevel Agency Pro for an agency that runs a CRM, texting and funnels per client and resells it as its own software: $497 a month, billed monthly.
• DashClicks Pro for one flat software price, $199 a month billed monthly, with delivery ordered per service.
• Vendasta for wholesale products under your own logo: Professional, a $499 monthly minimum.
• SuiteDash for a branded client login on your own domain: Start, $19 monthly per its help center.
• systeme.io for a free start on funnels and email, once the white label price is confirmed in writing.

White label CRM reseller programs show who sets the client price on each, white label CRM cost puts the plans on monthly and annual billing, and GoHighLevel alternatives for agencies takes the rivals one at a time.